Hi, we are Claire and Fern, it’s lovely to meet you…

Est. 2021

About us

Thank you for taking the time to find out a little more about us…. Last year, I began customising denim jackets for my daughter Fern and her friends. It was fun to do, and they made us all happy as we all watched the little ones toddle off in their very own personalised threads. And once we started, we didn’t want to stop so we have started this little business.

Our ambition is simple…. we want to make sure that our products make people happy, whilst at the same time, we want to make sure that we are doing our bit to make our world better. We do that by giving £2 to the World Land Trust for every jacket purchased. You can read more about why we support the World Land Trust here.

We promise, that all our products will be handmade with love. And we hope that each one will be worn on many adventures, and then go onto be cherished for years as a reminder of how brilliant it was watching your little person discover all the joys of the world.

We really hope you love our products as much as we love making them.

Claire and Fern